---
title: "As early as possible: The timing dilemma for the medtech innovator"
description: "As early as possible: The timing dilemma for the medtech innovator"
---

[What We Think](https://archetype-medtech.com/what-we-think)

# [As early as possible: The timing dilemma for the medtech innovator](https://archetype-medtech.com/what-we-think/as-early-as-possible-the-timing-dilemma-for-the-medtech-innovator)

 Written by [Stuart Grant](https://archetype-medtech.com/what-we-think/author/stuart-grant) | Mar 17, 2025 4:00:00 AM

[View full post](https://archetype-medtech.com/what-we-think/as-early-as-possible-the-timing-dilemma-for-the-medtech-innovator)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Stuart Grant"
  },
  "dateModified" : "2025-03-18T14:55:15.301Z",
  "datePublished" : "2025-03-17T04:00:00Z",
  "headline" : "As early as possible: The timing dilemma for the medtech innovator",
  "image" : {
    "@type" : "ImageObject",
    "height" : 654,
    "url" : "https://143921241.fs1.hubspotusercontent-eu1.net/hubfs/143921241/Mask%20Group%204-1.png",
    "width" : 552
  },
  "mainEntityOfPage" : "https://archetype-medtech.com/what-we-think/as-early-as-possible-the-timing-dilemma-for-the-medtech-innovator",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "What We Think"
  }
}
```